A real estate identity suite as luxurious as its address.
Project: Designed by renowned architects Beyer Blinder Belle, the team behind the restoration of Grand Central Terminal and The Empire State Building, 1010 Park Avenue is both a striking and contextual addition to the Park Avenue Historic Landmark District in which it is located. Such an iconic architectural work demanded an identity suite that conveyed an equally high level of detail and craft. To accomplish this, DATAGRAPHIC relied on our cutting edge techniques and time-honored processes to create this memorable showpiece.
Stocks: Rendering Cards: 150# Mohawk Superfine Eggshell Ultrawhite Cover; Title Page & Envelope: 80# Classic Linen Haviland Blue Cover; Floor Plan: 70# Neenah Classic Crest Smooth Avon Brilliant White Text; Business Card: 130# Neenah Classic Crest Smooth Avon Brilliant White Cover (duplexed)
Finishing: Title Page: Pasted top sheet to middle 2 and bottom sheets for 42pt. thickness, then edge painted in PMS 2189. Business Card: Duplexed the 130# Neenah Cover for a 260# thickness, then edge painted in PMS 2189.