Fluorescent Inks + World-Class Designers = Uncommonly Festive Gift Wrap
Project: A series of 11 extra-large gift wrap papers designed-by and printed for AIGA New York, bellyband and coordinating set of mini notecards and notecard envelopes. Important to note that we cleverly repurposed the waste and make-ready sheets in order to create the notecards and envelopes.
Print: Offset lithography. Project designers AIGA/NY, Su Barber, Ken Carbone, Adam Michaels and Glen Cummings, Etsy Brand Studio, Kiss Me I’m Polish LLC, Steff Geissbuhler, Manuel Miranda, Jesse Ragan, Josh Smith, Melanie Wiesenthal, Deerfield, Willy Wong created a collection of bright fluorescent patterns for this festive occasion.
Stock: Strathmore Premium Super Smooth Text.
Finishing: Gift wrap was collated, rolled and bound using a matching bellyband. Note cards and note card envelopes were packaged in a resealable poly bag.
Photos: Glenn Schuster and Jennifer Helene